Fabian Lim If you ever used Google AdWords to advertise your product or service online, you’d have experienced the sheer power of this online advertising medium. In fact, more and more online marketers, both large organizations and ‘one-man’ companies alike, use Google AdWords for a variety of purposes, including but...

Daniel Brough The old ways are not always the best ways. The traditional model of making money from affiliate products was simple. Create an interesting website geared to a specific theme, slap up some banners for affiliate products that were related to your theme, and sit back, hoping that some...

Steve Nash The days of free search engine traffic are over! (And the reign of cheap search engine traffic has begun!) Okay, that may not be quite the case *yet*, but you really do have to work hard (or pay someone to work hard), to even get close to guaranteeing...

Eric Graham Recently I was reviewing the keyword specific conversion rate data of a consulting client of mine. I have been working with this client for a few months now, helping her improve the sales conversion rate of her website and we have had very good results, taking average conversion...

Keith Thompson Google Adwords is a great tool! Careful use can lead to legions of highly targeted visitors breaching the moat around your site, and demanding to pillage your products! On the other hand... Adwords is also a great place to drain your advertising dollars if you’re not careful. Like...