Pay Per Click To Guarantee Targeted Traffic! (Part 4)
It offers a Gold, Silver and Bronze service depending on how ‘hands-on’ you want to be with your pay-per-click campaign (and how much money you want to spend!.
Verdict: A serious contender in Europe, worth considering.
Espotting – http://www.espotting.com
* GOOGLE ADWORDS
Even Google operate a pay-per-click search engine.
Called Google AdWords, results appear on the Google search engine itself, as part of the search engine listings (right hand side).
Results also appear as part of AOL and Yahoo!’s searches and other major content providers. Though this might change soon.
And, with it’s recent launch of Google AdSense, Google AdWords now appear on minor, but still relevant, content sites.
Unlike other pay-per-click search engines, Google AdWords doesn’t always list the highest bidded term first (see BID, BID, BID below for details). In Google’s words:
“Getting great results in AdWords doesn’t necessarily mean spending a lot either. The AdWords system rewards the best-performing ads.”
Verdict: Definitely consider signing-up to Google AdWords, but learn how to make the most of your AdWords campaign first via a suitable tutorial or learning resource!
