“AdWords + ClickBank” Breaks PROFIT Records (Part 2)
Why ClickBank and AdWords? ClickBank products are easily sellable and AdWords gives you the chance to meet a target market. Whats the difference between targeted and untargeted markets? If there are 100 click throughs to a motor parts website and if the visitors are sent in from a Humor site, the sales ratio would be much lesser compared to a visiotor stream from a Vehicle site. More related the product to the visitor is, a better sales ratio you can expect. Highly targeted market means there is a very close relationship between the user’s interests and the product.
Google AdWords can give you a very cost effective way to reach highly targeted markets. Your ads have a great exposure, as they will also be shown on Google partner search engines and in many websites, while making sure that the ad will only be shown to targeted visitors. You will only pay for the clicks, not the impressions – you don’t pay for showing your ad. As an example, if you pay $0.20 per visitor and if it takes 20 visitors per sale (since it’s highly targeted traffic), and if you average profit is $10 per item, you spend 20 * $0.20 = $4 dollars per sale to make a $10 profit. A very good return on investment.
The results can be so much better or can be the worst, depending on how you manage the campaigns. If you have a great knowledge on how google AdWords works, optimizing techniques, how to manage your budget and how to keep the costs low while maintaining a good click through ratio (thus in turn the sales ratio).
