How To Research Keywords For Search Engine Marketing (Part 2)
Overture
The premiere pay-per-click search engine who previously supplied search results to several major search engines, is now on its own. The free search tool can be found at: http://inventory.overture.com/d/searchinventory/suggestion/. Search results are displayed only for the previous month. This should be sufficient. The internet changes so quickly that what happended 6 months ago is not of much importance. What makes Overture’s tool king in my view is that it provides hard numbers on how much a phrase was searched, allowing you to directly compare with the number of sites targeting each phrase.
Google Suggestion
Google has their own keyword suggestion tool. If you have an Adwords account then you are already familiar with this resource. Check it out at https://adwords.google.com/select/main?cmd=KeywordSandbox. This tool also provides related keyword information. It provides synonyms that might be used to target areas relatively untouched by others.
